But what do you say NOW?
Developing a compelling value proposition is hard.
In the current environment, buyers are b-e-y-o-n-d distracted. Changing events and uncertainty is redefining what is important and relevant to their business. Where does that leave yours? Between the choices of forging ahead or pulling back is an opportunity to pivot to what’s relevant now.
Refocus on the most relevant issues and challenges of your buyers, craft a new offer strategy, and nail the value points that are front-of-mind for your buyers.
You get everything you see below...
Lisa Dennis is amazing. I've seen her in action helping companies and individuals turn their value prop "outside-in" - so it reflects the world of the buyer. Suddenly, people understand what they do, and business comes to closure.
CEO, Score More Sales
President, Women Sales Pros
Brilliant. There is No other word to describe Lisa Dennis and her grasp of marketing and value propositions. Lisa is a master of taking clients through her proven processes to create value propositions!
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